How do I take my business digital, and make AI work for it?

ChatGPT, asked about AI search strategy in Kigali

6 of 20answers cite me. Measured on my own site with Amaso.

Fokwa Siaka. Entrepreneur, digital transformation consultant and Tony Elumelu Foundation mentor. A hands-on builder, I have spent more than ten years creating digital products and businesses across Africa. I advise from what I build.

Book a free intro call

30 minutes · free · no pitch

I don't only advise. I build.

Platforms used across Africa, with AI agents, WhatsApp and Mobile Money at their core. What I recommend to you, I have shipped myself.

FosiaHubLive · fosiahub.com

Where African startups rise: founders pitch, get scored by AI, and meet investors, mentors and institutions.

AI scoringstartups, mentors, investors

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SHEREHE + Keza AILive

An African event platform with Keza, an AI assistant that works on WhatsApp, and Mobile Money payments.

AI on WhatsAppevents, tickets, Mobile Money

HodiLive · hodistay.com

An AI travel concierge on WhatsApp and the web, to find and book trusted stays, starting in Kigali.

AI agentsbooking, three languages

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AmasoIn service

Measures whether a business is visible on Google and named by ChatGPT, Perplexity, Gemini and Claude. On my own site, ChatGPT cites me in 6 of 20 answers about AI search strategy in Kigali.

SEO + GEOmeasured, not guessed

All built with my company, FOSIA Ltd, in Kigali. It started in 2015 as Light Soft IT, in Cameroon.

What I help you with

Three things African businesses ask me about most. I start with a diagnosis, always.

Going digital

Which processes to move online first, which tools to trust, what to build and what to buy. A plan that fits your budget and your market.

Putting AI to work

AI assistants that answer your customers on WhatsApp, automated follow-ups, payments with Mobile Money. The same building blocks I use in my own products.

Being found

On Google, and in the answers of ChatGPT, Perplexity and Gemini. Measured with my own tool, not guessed.

Three rules I work by

Built in Africa, for Africa.

The best digital strategy for Africa is built by someone who lives its constraints and its opportunities. Not copied from a Silicon Valley case study.

Tested on my own products first.

I only recommend what I have tried in what I build. Untested advice is just theory.

Digital must bring business.

A tool nobody uses, or visibility without enquiries, is vanity. The only measure is whether it brings you real business.

Builder, entrepreneur, mentor

Fokwa Siaka, entrepreneur and digital transformation consultant, seated in a white shirt

I have always built things myself. In 2015 I started Light Soft IT in Cameroon, creating websites and digital tools for small businesses, and learned what works where budgets are tight and trust is everything.

In 2024 it became FOSIA Ltd, in Kigali. Since then I have built platforms for startups, events and travel, with AI agents, WhatsApp and Mobile Money at their core.

Today I split my time between building, advising a handful of businesses, and mentoring founders, including as a mentor with the Tony Elumelu Foundation. I take at most five consulting clients at a time: the quality of the work depends on focus.

My full story

Ways to work with me

Everything starts with a free 30-minute call. Scope and price are tailored to you, after that call, once I know where you stand and what you need.

Digital & AI DiagnosisFor businesses that don't know where to start.

Your tools, processes and visibility on Google and in AI answers, your three priorities, a written report and a review call.

Tailored to youprice set after our call, to fit your needs

Start with a call

AI Assistant SprintFor businesses flooded with WhatsApp questions.

An AI assistant that answers your customers on WhatsApp from your own information, hands over to a person, and can send Mobile Money payment links.

Tailored to youprice set after our call, to fit your needs

Start with a call

90-Day Digital Growth PlanFor SMEs ready to invest.

The right tools, AI put to work where it pays, and visibility on Google and in AI answers, with a weekly check-in.

Tailored to youprice set after our call, to fit your needs

Start with a call

Founder AdvisoryFor founders building for African markets.

Two sessions a month on product, tech choices, AI and growth, and help getting ready for investors. Five places.

Tailored to youprice set after our call, to fit your needs

Start with a call

All ways to work with me, including AI Training for Teams

Who I work with

SMEs going digital

Restaurants, clinics, schools, agencies, real estate. You want tools and a presence online that bring clients, not just costs.

Founders and startups

You are building a product for African markets and want someone who has shipped, sold and scaled one.

Experts building a name

Consultants, coaches, professionals. You are the product: you need to be found, cited by AI, and chosen.

From first call to results

  1. We talk

    30 minutes, free. Your business, your goals, where you stand.

  2. I diagnose

    I look at your tools, your processes and your visibility, and tell you honestly what I see.

  3. We decide

    The right next step and its price, or none. No pressure, no lock-in.

  4. We work

    Regular check-ins, real data, visible progress.

Insights

What I see working in digital, AI and visibility for African businesses.

All insights

Questions I often get

What happens in the free intro call?

Thirty minutes by video or WhatsApp. I ask you a few questions, then give you honest feedback on what I see, whether that leads to working together or not.

I am not technical. Can you still help?

Yes. That is the point: I design and build digital products myself, so you don't have to be technical. I explain every choice in plain words.

Do you build it for me, or only advise?

I diagnose, plan and advise, and I stay with you while it is put in place. When you need a team to build it, I can bring one.

Do you only work with businesses in Kigali?

No. Most of my clients are in East and West Africa. I work remotely by video call and WhatsApp, in English or in French.

What will your business build next?

Thirty minutes with me, free. You leave knowing where you stand, and what to do next. No upsell pressure.